About
Brave New Hollywood was conceptualized during the winter of 1999 in Southern California over a couple of cold beers, bunch of scattered emails after a long day at work, and watching too many crappy blockbusters. With big heads and empty pockets, so our story goes. Heck, we used two of the four most overused words in show business: “brave” and “new.” The other two are “edgy” and “genius.” But we couldn’t make our name all too wordy.
We were to create a place where three friends; one in sunny Los Angeles, the other one on the east cost and the third, wandering somewhere in Europe, could write and share their sense of humor, and the love and amusement for cinema and perhaps music – to draw attention to people with new, exciting ideas, or just feature a few “renegades” we don’t get to see on corporate media. Brave New Hollywood: It’s our place. We showcase the people we like.
Bringin’ it to the masses with our launch in early 2000, BNH covered a variety of major, and not-so-major Hollywood events. Book and CD signings, one-on-one interviews, movie premieres. From the opening of an envelop to other A list~ish reportage like expert reading of “bare butt cheeks“ by Sly Stallone’s mom. We didn’t ask whose cheeks. We don’t dig that deep into the story. But she was amazing.
Hollywood‘s provocative personalities, up and coming stars, boy bands (oh yes, we loved them too), choreographers, Dj’s, and even a top sexologist to the stars, all were featured under our watch. MTV Movie Awards, TV auditions, BNH covered a wide variety of Tinseltown’s mixed bag of treasures.
Unfortunately, with the tragedy of 9/11 America entered a dark phase and an era of collective pain and confusion. There was a loss of innocence experienced by our country. In re-evaluating our efforts and to attempt some soul-searching, the wheels at BNH came to a halt. We embarked on a new beginning, striving to make a mark and celebrate the creative, expressive and often opinionated, grand American institution that is Hollywood.
Today, BNH is holding on to its initial set up and a bit of its humor on the way to featuring brave new talent, discovering people we simply dig and showcasing the ones who turn the wheels of the film and music industry on a daily basis. Rare interviews on rooftops of L.A., an intimate chat in a cozy corner of a café in Manhattan, a fast-paced Q&A on the red carpet – BNH has been there and will continue to be present at the best of its capacity.
We simply like this town and agree that there is no business like show business. It has a major presence in our everyday lives; thank god, because life without a little entertainment would simply suck. You either understand it, applaud or high-five the cool guys and gals who bring the little song and dance, the fun, and the glamour to our lives, or you don’t.
So, have a laugh and take it from my mother: “it’s only moving pictures, a song and a dance.” – but is it really?
Welcome to Brave New Hollywood!
-HenryK




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